Black-owned businesses have been disproportionately affected by COVID-19, closing at twice the rate of non-diverse businesses.
To give back, we created a series of customized jingles—brought to life by Reggie Watts via Facebook Live, and gifted them to each business during Black Friday.
Check out the full show here
Roles + Responsibilities: Concept Development, Creative Direction, Art Direction, Production
Copywriter: Naz Nazili
Copywriter: Naz Nazili